Millennials-What Will It Take To Attract the New Workforce

What Makes Them Tick-from

Millennials are continuous learners, collaborators, achievement-oriented, socially conscious and highly educated. As a result, they are looking for more than a paycheck from their jobs. According to Business Insider, nearly 20% of Millennials say Google is their ideal employer, 13% said Apple and 9% listed Facebook as their ideal place to work.

All three of these companies share one shining point in common, and it's the strength of their respective company cultures. This is important, because it transcends the idea that Millennials only want to flock to the biggest firms, and actively supports the idea that these companies got as big as they are because of they offered a more enticing working environment–– and your business can too.

Take a look at some Millennial findings from the Intelligence Group:

  • 64% say it's a priority for them to make the world a better place

  • 72% would like to be their own boss. But if they do have to work for a boss, 79% of them would want that boss to serve more as a coach or mentor

  • 88% prefer a collaborative work culture rather than a competitive one

  • 74% want flexible work schedules

  • 88% want "work-life integration," which isn't the same as work-life balance, since work and life now blend inextricably

Adjusting corporate culture to appeal to this group is being adopted by more and more companies, and for good reason –– it's a mutually-beneficial relationship. During the White House Upskill Summit, the HR Policy Foundation released its "Talent Sustainability Report: The CHRO View From the Front Lines of the War on Talent."


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